Policies and Ethics

I do what I do out of a sincere and serious desire 
to help and to heal. 

I do what I do because it's what I was born for.

With all love and all authenticity, these are the personal policies and guidelines I have chosen to inform my craft. Please take the time to read and resonate before choosing to work with me.


All clients must provide me with some notes when purchasing a reading/session. The notes should inform me of needs/focus areas for the work. Please do not offer just your name/DOB.

Skype readings and sessions are carried out at the time of your choice. You will receive a confirmation email once your purchase is completed - simply follow the link provided in the email to select something from my schedule using your time zone.

All clients are responsible for ensuring that their Skype is tested and working correctly before their session. Clients are welcome to enquire with my assistant prior to their session should they have tech queries regarding this, however appointments unable to go ahead due to this issue must be booked by the client on the next available slot in my online schedule. 

My working hours are usually between 9 AM and 1:30 AM UK time. I have different shifts on different days so that people can find something that works for their time zone. I keep around half of my weekends open per month if you need a weekend appointment, but I rarely offer any sessions at all on a Wednesday.)

I work with Oracle decks as well as Tarot decks. I may select an oracle deck for your reading. If you would prefer me to work with a Tarot deck, please specify this in your notes.

You are welcome to record the Skype call so that you can watch it again and again. If you're not sure how to do this, I can easily explain.

If you change your mind about a reading or session after you have purchased, no worries! Just email me in plenty of time and I'll offer a full refund. Last minute refund requests will not be honoured - for instance, requesting a refund on the day of your appointment or very late into your delivery time frame for a reading.

Items which are received as instant downloads cannot be refunded. Upon purchasing items such as video collections, e-zines or audio workshops, you are supplied instantly with the links, rendering the transaction complete. If you have technical issues or other problems with digesting the content, please email me so that we can come to a private arrangement.

I cannot give refunds for completed readings/sessions which are found to contain unsatisfactory insights. My work is not about telling you exactly what you want to hear. Be sure that you are ready to be challenged by some of the content in a reading/session.

Please do not book multiple packages of sessions. Mentoring and counselling packages should be purchased one at a time. Once your package is completed, you can book another. If you would like to purchase more than one for some reason, please contact me so that we can discuss your requirements and organise something at my discretion.

If you are a new client, please make a store account before making any purchases. This will ensure that you receive your 10% discount code for the next transaction. If you fail to create and use the store account for your first purchase, you will not be able to receive 10% next time.

If you are a repeat client, you must use your 10% discount code at the time of making your purchases. If you forget, I cannot refund the 10% discount to you, so please do be vigilant at checkout. 

Please think carefully before ordering a counselling/mentoring package (or any other form of ongoing, long-term work). I can offer refunds for outstanding sessions if you change your mind about the extent of the commitment, but it is highly inconvenient. If you are unsure about how many sessions you'd like, please just order one in the first instance. Once you've got a sense of how it works, you can feel free to order more. If you order a package of sessions or emails and then wish to change your mind and seek a refund, please do so within THREE MONTHS of the purchase date. Outstanding, unclaimed purchases of over three months cannot be refunded.

All purchased counselling/mentoring packages MUST be completed within a three month period. I suggest organising the sessions either weekly, fortnightly or monthly. If possible - book all three of the sessions in your package as soon as you receive the online schedule so that you're not tempted to delay on booking the second and third one. If you forget to book a session for a while, I will email you with a friendly reminder, but please keep in mind that this creates extra work for me and I would rather avoid having to do it. Any unclaimed sessions which remain unbooked after the three month period will be cancelled without a refund unless we have agreed upon an extended time frame.

Rearrangements for Skype appointments are fine. You can rearrange your own appointment using the button provided in your booking confirmation email. If you're not sure of when you'd like to rearrange it, just cancel it and use the schedule link from your order confirmation email when you're ready to rebook. If you have less than 72 hours until your appointment, you will not be able to amend the schedule. If this happens, please email me.

My 'no show' policy is sweet and simple. If you fail to show up for your Skype appointment due to forgetting or unforeseen circumstances, it's fine to rearrange. However you must make contact with me to state your reason for missing the appointment and confirm that it's ok to reschedule. If further instances occur, I will respond at my own discretion. Please note: No show appointments can only be rearranged - they will not be refunded.

If you are over ten minutes late for your appointment, it will be considered a 'no show' and you will be asked to rebook. This is because going over ten minutes into the session time means that there is not enough time for you to gain the maximum amount from the session/reading.

Email correspondence between sessions is at my own discretion and is not included in the purchase price. If you wish to send me any email updates regarding the things we are working on in your sessions or readings, please be aware that responses are not obligatory and I may not have time to read through your correspondence and reply in all cases. I advise that clients take notes of their thoughts between readings/sessions so that we can refer to them 'on the clock' rather than in interim emails. This way, a client receives my absolute attention and nothing is overlooked.

The contents of our reading/session should not be made into a matter of public knowledge. If you choose to record your reading/session, it should not then be uploaded to the internet for public consumption. Also, specific tips and guidance that you receive from me (for instance, suggestions on how to grow your business) should not then be divulged online. Publicly listing the advice that I gave to you could be tantamount to offering someone my professional guidance for free. When you purchase a reading/session, you are AGREEING to refrain from sharing the contents online.



My services are not a replacement for a licensed mental health professional. If you have mental health issues that you need to address and you are receiving the appropriate help from a licensed professional, you may find a reading/session with me to be a great addition to the work you are already doing. As a complimentary aid, spiritual readings and sessions can do wonderful things. However, they should not be the first port of call for dealing specifically with mental health issues as they can not replace the specialised and/or ongoing care provided by licensed professionals. This doesn't mean you can't book a session/reading with me if you have a mental health diagnosis. But it does mean that I'm not the right initial contact to help you deal with that diagnosis. Additionally, if you are feeling unsafe or unstable, a reading or session with me will not provide the immediacy and urgency that you require. Please consider the most appropriate course of action in that instance. Reach out. Alert someone to your issues.

I always use the cards to guide objectively, not to instruct absolutely. I believe that Tarot and Oracle decks are wonderful doorways through which intuition and inspiration can flow freely, but the ultimate decisions must be made by you alone. My role is therefore to empower and motivate you. For this reason, I do not answer 'yes or no' questions. They tend to be disempowering, and I'm all about putting the power firmly into your hands. My readings and sessions are designed to explore your options and help you to deepen your understanding. All ultimate decisions will be yours.

Readings should ultimately be used for entertainment purposes. Their efficacy beyond that cannot be guaranteed.

I do not discriminate based on race, ethnicity, sexual orientation or gender identity. It actually pains me that it's still necessary to clarify this kind of thing these days. I do so to offer peace of mind. Equality and acceptance is absolutely at the heart of me.

I like to be respectful of pronouns. If you'd like to make sure that I'm aware of yours and/or your partner's pronouns before a reading/session, let me know in your notes.

All information offered by clients is kept in the strictest confidence. In my videos, I do talk about themes and focus areas that I've tackled in my work with clients and what I have learned from my spiritual counselling experiences. However, I never use specific client stories or offer any specific client details whatsoever, on my channel or anywhere else. Your life is not YouTube fodder and your experiences are not there to provide inspiration for my content. The trust that you place in me is sacred and I always keep that in mind.

I cannot offer readings, mentoring or counselling sessions to anyone under the age of eighteen. If you're under eighteen you're still welcome to purchase e-zines, e-books, video workshops etcetera.

I do not answer specific questions about matters of the law, financial issues or health queries. Please do consult appropriately trained professionals for those kinds of concerns.

Please do not purchase a reading on behalf of someone else who is not aware of it. If you'd like to give someone a reading as a gift, please use the Gift Certificate option. If you need a certificate for a different price, please contact me via email and I'll make it for you.

I reserve the right to listen to my intuition at all times. If I don't feel that a reading/session would be appropriate or I have a sense that I am not the correct professional for you, I will decline to go ahead and offer a full refund.

I do not approach any reading with a view to contacting the dead. I am not a medium. I do hold a qualification in bereavement counselling and I believe that Tarot can be an excellent therapeutic tool for working through the grieving process.

I do not consider myself to be psychic in terms of being able to see the future. I don't believe the future has been written in stone. I believe in helping you to be the conscious co-creator of your life and I believe that every time you move your piece on the Chessboard, the game changes. In other words, you have a hand in the making of your future. It is something that you can craft and shape rather than something which is just going to happen to you. I therefore discourage you from asking 'yes or no' questions about whether something will definitely happen. I will illuminate the available pathways and help you to connect with your personal power so that you can make your way towards your desired destination.

I am all about healing, self-exploration and coping strategies to improve every day life. I encourage proactive pursuit of goals and each reading/session includes focus areas, action plans and ideas for journalling work to extend a client's progress into the long-term. 

All of my readings/sessions are intended to be both nurturing and empowering. I do not believe that you should be encouraged to be a passive observer in your own life but to accept that you are in charge of it and take ultimate responsibility for it. All of my readings are intended to have real therapeutic value and to offer a different perspective where necessary. Tough-loving messages may come up. I will deliver them with the highest level of sensitivity.

My readings are person-centred. This means that when addressing your relationships with others, I do not place major focus on the other person involved but instead on your emotional responses, actions and feelings. I feel that it's unethical to delve into the psyche of someone who hasn't asked for a reading, so the services I offer focus on how you can deal with the connection from your point of view.

I am happy to discuss your needs with you before you make a purchase. If you're unsure of whether or not we could work effectively together or you don't know which purchase option is appropriate, please email: mail@kelly-annmaddox.com and title your email, 'CLIENT QUERY'. Please be patient when awaiting the reply. (If you are overwhelmed by the number of different reading templates, please book a Custom Design Reading and I will design something which is appropriate for your needs.)


Last checked/updated: 1st July 2020